Jun 14 2007

Refurber is to renovation what Minti is to parenting

Published by at 8:21 pm under Australian Startups,Refurber,web 2.0

Refurber About a lifetime ago (ok it was January) I wrote a post comparing the top Australian parenting sitesMinti being one of them.

I got an email today from Clay Cook, a co-founder of Minti and Vibe Capital, telling me they have just launched their second web 2.0 offering called Refurber (currently in public beta). This comes a little over a year after launching Minti.

Essentially it’s a niche networking site for people undertaking DIY renovation and landscaping projects, where members can join special interest groups, read, rate and give advice (they call it an advice-opedia site).

The website is built on the vibEngine which powers Minti. This technology has just been licenced to the first partner site BuildingInLondon and includes all the latest and greatest web 2.0 features.

I can honestly say that you won’t see me frequenting Refurber, but only because DIY (unless it’s to do with a computer) is just “not my thing”. But I could see it building a solid, loyal user base of DIY fanatics. There’s just 23 members at present, but obviously it’s early days.

If Rachel’s twits are anything to go by, she and Clay seem to be having a wow of a time in Silicon Valley (Fire Engine Margaritas and parties galore)! Good luck guys :)

2 responses so far

2 Responses to “Refurber is to renovation what Minti is to parenting”

  1. Clay Cookon 15 Jun 2007 at 7:00 am

    Hi Meg

    Thanks for the review :)

    I love your comments about the Fire Engine Margaritas! I must say they were very popular with Rach and a couple nights later at another party she was asking for some and was given straight tequila instead! :)

    On a more serious note, we are extremely excited with the potential of Refurber as it is such a large market that people spend so much time on each year around the world. Surely they want to know how best to spend their money and time? 😉

    Kindest
    Clay
    Refurber Co-Founder

  2. Megon 15 Jun 2007 at 11:22 am

    Hi Clay

    I do imagine there’s a HUGE market there. Fingers crossed it takes off quickly 😀